1, 2, 3 por la niñez

Client:

Liga Peatonal

Place:

México

Year:

2020

Art direction, illustration and editorial design focus on social communication. This was an activist mobility project for a road safety manual focused on childhood in the mexican context. The project included the development of material for social media and a graphic identity manual that could help activist, decision makers and any adult interested in the mobility rights of children in public spaces .You can download it here.


 

Dirección de arte

1, 2, 3 por la niñez es un manual de seguridad vial para enseñarle a los adultos los derehos de las infancias en el democrático espacio público.

Las ilustraciones pretendes visibilizar contextos cotidianos de la vida, como lo es comer un elote o helado en las calles de México. El rol principal lo juegan las infancias, por lo que herramientas, infraestructuras y elementos que ayuden a generar contextos de seguridad no resaltarán sobre las infancias.

 

References

References

Sketches

Sketches


 

Proyecto editorial + ilustraciones


 

Guía de estilo


 

Aplicación para redes sociales


 

Manual impreso

Title:
1, 2, 3 por la niñez
Project:

Art direction, illustration and editorial design focus on social communication. This was an activist mobility project for a road safety manual focused on childhood in the mexican context. The project included the development of material for social media and a graphic identity manual that could help activist, decision makers and any adult interested in the mobility rights of children in public spaces .You can download it here.

Client:

Liga Peatonal

Place:

México

Year:

2020


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